B2B content marketing case study: BVCPA points Outdoor Prolink to the mountaintop
Ernie Villany has helped Gareth Richards’ outdoor company achieve great financial success.
Colin Linneweber
Colin Linneweber is an experienced writer who creates content for renowned television networks, Fortune 500 companies, and multiple industry sectors.
Colin, who produced online content for Yahoo! Finance, Business Insider, Modern Metals, CBS Sports, and the New England Sports Network (NESN) among prominent media outlets, works as a freelance copywriter, content creator, and editor.
For all inquiries, email Colin at colin.linneweber@gmail.com.
Creating social media calendars for clients from multiple industries
B2C newsletters, SMS campaigns, SEO, B2B case studies, eBooks, speeches, blog posts, feature articles, brochures, feature broadcasts, press releases, thought leadership content
Thought leadership content: EU Platform Work Directive and the importance of worker classification
If approved, the Platform Work Directive (PWD) would require digital labour platforms to reclassify their workers as employees rather than independent contractors. The reclassification would grant platform workers labour protections, collective bargaining rights, job security, and access to social security and employee benefits.This article summarises the proposed directive and examines the bill’s potential effects on digital labour platforms.Projections indicate that the number of individuals e...
Blog post: How the coronavirus pandemic exposed America’s supply chain network
The U.S.-China trade war and the coronavirus pandemic have made a few things abundantly clear: Relying on foreign manufacturers is a risky, challenging, and, oftentimes, unwise business practice. Even before the COVID-19 outbreak, many economists and academics argued that America was excessively reliant on foreign manufacturers, particularly China, for too many vital products. Bob Forshay, a longtime supply chain consultant and supply chain management instructor who founded Boulder, Colorado-bas
Feature article: Five defining moments in boxing over the past 50 years
Every sport has memorable moments that define the game forever. Football has “The Drive,” hockey has the “Miracle on Ice,” and basketball has Game 6 of the 1998 Finals. Conversely, there are ugly moments in sports that taint how we see the game. Over the last 50 years, we’ve seen many highs and lows in boxing. Below are five moments that have had a lasting impact on boxing, for better or worse.
Blog post: How to market to your existing clients
If you market only to your prospects and not your customers, you’re wasting money.
eBook: Systems & Methods, Inc. (SMI).
Here are five words worth remembering: Tax season is rapidly approaching. While that may trigger symptoms of anxiety, it shouldn’t.
Interviewing subject matter experts: Private equity trends in the Middle East
The private equity industry in the Middle East is experiencing increased investment activity and expanding opportunities across various sectors.
Alternative investment firms considering domiciling a fund in the region should know that it comes with a unique set of challenges and opportunities. To understand these, and to take a look at some of the important investment trends in the Middle East, we interviewed two private equity experts who recently attended ALTSME, a prominent alternative inves
Alternative investment firms considering domiciling a fund in the region should know that it comes with a unique set of challenges and opportunities. To understand these, and to take a look at some of the important investment trends in the Middle East, we interviewed two private equity experts who recently attended ALTSME, a prominent alternative inves
Creating an investor brochure for FundQuest, the fund selection specialist of BNP Paribas Asset Management
Running a weekly, Chicago-based newspaper: Chicago News | April 20 - 26
I wrote the vast majority of articles for this weekly, Chicago-based newspaper until it closed in May 2018.
B2B content marketing case study: Paige Black Helps Phoenix Masonry Rise In The Construction...
Christy Crook is prospering as a woman in a man’s world. Crook became one of the few women in the U.S. to own a masonry company when she founded Thornton, Colorado-based Phoenix Masonry Inc. in August 2010.
Writing a press release for Big Brunch Box
Southampton, N.Y.-based food-service company offers contactless delivery to combat COVID-19.
Feature broadcast: A "smart" journey home ahead of China's Spring Festival
"Smart" high-speed train, automated warehouse, luggage-carrying robots... #AI is changing the journey home for tens of millions of Chinese during the Spring Festival travel rush. #LunarNewYear
Creating a B2C email marketing newsletter for Baltimore-based Angels & Entrepreneurs
Founded in September 2020, Atom Limbs is a technology company that creates artificial limbs previously only seen in science-fiction movies. Of particular note, the San Francisco-based startup built Atom Touch, the world’s first mind-controlled bionic arm.
Feature article: Dale Evers used raw materials to fabricate a replica of Carlos Santana’s Paul Reed Smith guitar
Dale Evers used raw materials to fabricate a replica of Carlos Santana’s Paul Reed Smith guitar
July 26, 2017 - “Some songs are just like tattoos for your brain,” said Carlos Santana, 70, who was inducted into the Rock & Roll Hall of Fame in 1998. “You hear them and they’re affixed to you.”
Music inspires Dale Evers, a sculptor and designer who deeply admires Santana’s wizardry with a guitar. Music helped spawn his adoration for arts.
“Rock ‘n’ roll music defined my life in so many ways,” say
July 26, 2017 - “Some songs are just like tattoos for your brain,” said Carlos Santana, 70, who was inducted into the Rock & Roll Hall of Fame in 1998. “You hear them and they’re affixed to you.”
Music inspires Dale Evers, a sculptor and designer who deeply admires Santana’s wizardry with a guitar. Music helped spawn his adoration for arts.
“Rock ‘n’ roll music defined my life in so many ways,” say
Writing speeches for C-level executives
I wrote multiple speeches for C-level executives at Systems & Methods, Inc. (SMI).
Running a text message marketing campaign for a Denver-based construction company
I run a short message service (SMS) campaign that enables a Denver-based construction company to interact with its customers and employees via text.
B2B marketing case study: How The Music Room became the world's largest online retailer of certified pre-owned HiFi equipment
Joshua Jackson was one of the millions of people across the globe who was severely affected by the fiscal calamity. In 2010, Joshua, a married father of two then-young children, was laid off, and his home in Atlanta was foreclosed.
Feature article: Use Find My Funds to search for your unclaimed or lost property
The site is free and features top-flight encryption technology to protect your personal security.
Thought leadership content: The basics of customs duties for multinational organizations
Customs duties play a pivotal role in shaping the strategies and operations of businesses, affecting their costs, competitiveness and access to international markets.
Also known as import duties or tariffs, customs duties are government-imposed indirect taxes on goods that are manufactured in one country and moved into another. These duties are typically paid by the importer at entry points, such as ports or borders. Businesses can face considerable financial and reputational losses if they do not comply with customs regulations.
Also known as import duties or tariffs, customs duties are government-imposed indirect taxes on goods that are manufactured in one country and moved into another. These duties are typically paid by the importer at entry points, such as ports or borders. Businesses can face considerable financial and reputational losses if they do not comply with customs regulations.
Feature article: Max Hazan brilliantly fabricates stunning motorcycles out of scrap metal
Max Hazan brilliantly fabricates stunning motorcycles and motorbikes out of scrap metal
November 2016 - Max Hazan is an atypical artist who has earned widespread praise for his ability to convert scrap metal into stylish, customized motorcycles and motorbikes. Born in 1981, Hazan spent countless childhood hours watching his father craft various items at his workshop on Long Island. Although he was “kind of born with a handy gene,” Hazan’s concentration shifted elsewhere and he earned a degree i
November 2016 - Max Hazan is an atypical artist who has earned widespread praise for his ability to convert scrap metal into stylish, customized motorcycles and motorbikes. Born in 1981, Hazan spent countless childhood hours watching his father craft various items at his workshop on Long Island. Although he was “kind of born with a handy gene,” Hazan’s concentration shifted elsewhere and he earned a degree i
Creating a B2C email marketing newsletter
How NowRx is changing the prescription delivery landscape.
Running a weekly, Chicago-based newspaper: Chicago News | March 30 - April 5
I wrote the vast majority of articles for this weekly, Chicago-based newspaper until it closed in May 2018.
B2B content marketing case study: Chicago’s Navy Pier gets a facelift with Dutch-built giant Ferris wheel
Chicago’s newest Ferris wheel, named the Centennial Wheel, opened to the public on May 27 at Navy Pier along the shoreline of Lake Michigan.
Using SEO techniques to increase a website's visibility
In April 2012, I launched a sports website and served as its lone contributor. By using SEO techniques to drive organic traffic, the site attracted 2.1 million unique visitors and garnered 2.4 million page loads over 22 months before being sold to FOX Sports Digital.
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